Interactive Art Presentation
EMAAR Exhibition | Harrods London
Real-time Intetractive Art
Project Portfolio
Gallery
55” touch-screen
Powerhouse Dubai developer Emaar came to us with a big goal in mind for a small scale exhibition stand: to illustrate the value they have provided for the emirate and to demonstrate their versatility at the legendary department store Harrods.
The company afforded us flexibility in terms of visuals, which allowed us to represent their influence on the rapidly developing Dubai skyline with an abstract, aesthetically arresting generative presentation.
Our interactive procedural visuals highlighted eight of Emaar’s iconic developments. By dragging a finger along the screen, a customer could pull each Emaar project up from the earth and learn more about it.
The result told a compelling visual story about Emaar’s transformative effect on the emirate, a world-class city rising from the desert.
We love deciphering sales office CAD plans.
No joke.
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